PRESS RELEASE

MVP Health Care Announces $650,000 in Grants to Build Outdoor Fitness Courts® in Partnership with National Fitness Campaign

December 7, 2023
NFC Media Contact
Lindsay Valenti
lindsay@nfchq.com(518) 596-3944
Partner Media Contact
Michelle Golden
mgolden@mvphealthcare.com

Partnership seeks applications from local municipalities and schools across New York and Vermont

Schenectady, New York — December 7, 2023 — MVP Health Care and National Fitness Campaign today announced the third year of a statewide partnership and the availability of $650,000 in funding to build up to ten, state-of-the-art outdoor Fitness Courts across communities in New York and Vermont. This announcement builds upon the success of the last two years of the partnership, during which MVP and National Fitness Campaign built 23 Fitness Courts throughout New York, with 4 additional sites planned to launch in 2024.The MVP Health Care Fitness Court, created by National Fitness Campaign, is the world’s best outdoor gym featuring a series of powerful seven-movement stations that are designed by leading experts in functional fitness and bodyweight training. Users can download a free Fitness Court App, which acts as a coach-in-your-pocket and delivers regular content to keep fitness training fun for adults of all ages, abilities, and fitness levels. Each Fitness Court location also provides opportunities for free fitness classes through an ambassador program featuring local trainers.

Since the launch of the partnership between MVP and National Fitness Campaign in 2021, the Fitness Courts have shown improvement in the health and vitality of communities they are in, while at the same time, creating equitable access to outdoor wellness programs. Since the partnership began, 27 healthy communities and schools yielded 57 public-private investment partners and created new, healthy infrastructure for 69,050 residents within walking distance and 752,432 residents within biking distance to a Fitness Court across New York. In a time of great need for well-being initiatives across New York and Vermont, the Fitness Courts provide equitable access to outdoor exercise equipment that will undoubtedly be a pillar of excellence in local communities.

“Throughout the past two years, MVP Health Care has made significant strides in solidifying our commitment to the vibrant communities we serve in New York,” said MVP Health Care’s President and CEO, Chris Del Vecchio. “Our unwavering dedication to our customers' well-being has led us to build 27 state-of-the-art Fitness Courts across the region. These Fitness Courts stand as a testament to our understanding of the crucial need for accessible and innovative wellness options that can truly support individuals on their journey towards a healthier lifestyle.”

MVP and National Fitness Campaign are asking municipalities or schools who are interested in having a Fitness Court in their city or on their campus, to apply for funding to support building a fitness court in their community. Awardees will receive a wellness toolkit, education, design resources to assist in planning, funding, building, and launching their outdoor Fitness Court and community wellness campaign from MVP and National Fitness Campaign.

“National Fitness Campaign is proud to extend our partnership with MVP Health Care after a highly successful two-year partnership as the state sponsor in New York and Vermont,” said Mitch Menaged, founder of National Fitness Campaign. “This continued investment in healthy communities will deliver tremendous resources to contribute to the important mission of fighting noncommunicable diseases and improving health outcomes as the network of wellness programming and Fitness Courts grow across both states.”

To learn more about National Fitness Campaign and how to qualify for funding, visit: www.nationalfitnesscampaign.com/newyork or www.nationalfitnesscampaign.com/vermont.

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About MVP Health Care

MVP Health Care is a nationally recognized, not-for-profit health insurer caring for members in New York and Vermont. Committed to the complete well-being of our members and the communities we serve, MVP makes health insurance more convenient, more supportive, and more personal. For more information visit www.mvphealthcare.com or on Facebook, Twitter, Instagram, and LinkedIn.

About National Fitness Campaign

Founded in San Francisco in 1979, National Fitness Campaign is a wellness consulting firm that provides programs and services to cities, schools and sponsors. Our mission is to build healthy communities nationwide. The campaign delivers an integrated wellness initiative, centered around the Fitness Court®– the world's best outdoor gym. National Fitness Campaign welcomed its 500th healthy community in 2023, as it continues to grow the country’s largest public-private partnership in support of wellness with the goal of building a Fitness Court® within a 10-minute bike ride of every American. Follow along with National Fitness Campaign at nationalfitnesscampaign.com or on Instagram, Facebook and LinkedIn.